Articles3 Step Colour Consultation
Every new customer should be encouraged to have a full colour consultation, whether they are looking for a different hair colour ...
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Advertise your services
If people don't know about your salon profile and any special activities going on why should they come and see you?
Talk about ...
Home > Marketing > step 3 - help me increase appointments
Already have an idea for a salon concept?
No doubt you have already been thinking for a while about having your own salon and have already come up with several concrete i ...
Home > Management > Help me develop a business plan
An amateur or professional team?
A salon team should pride themselves on their professional conduct. As a member of the team it is imperative that everyone embra ...
Home > Team > Help me run my team professionally
Client consultations
Every client should be given a consultation prior to being taken to the backwash. The consultation is the opportunity to start ...
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Colour Consultation Checklist
In order for a colour consultation and treatment to be successful, the following procedures should take place:
A clear assessme ...
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Communication with clients
Pride yourself on professional communication with all your clients. Remember you cannot not communicate!
With verbal face-to ...
Home > Clients > Help me understand my clients' needs
Consultation Checklist
Be professional at all times and be prepared. Use the following checklist as a guideline for every meeting or consultation:
G ...
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Consultation Procedures
The consultation process begins with the client/stylist relationship, where communication and trust are key words. The style of ...
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Consultation Technique
Attention Show complete attention using body language including eye contact, relaxed open posture, sitting opposite the client, ...
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Consulting and Advising
Consulting and advising is one of the most difficult, yet most rewarding tasks. The need to get close to your client, to find ou ...
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Contributing ideas
An important component in creating a happy productive team and working environment is to never underestimate how important it is ...
Home > Team > Help me run my team professionally
Customer service
The hairdressing industry is very competitive. Our clients are the people who indirectly pay our wages and our ability to keep t ...
Home > Clients > Help me understand my clients' needs
Dealing with Colour Correction
There are two important areas to consider when a colour correction becomes necessary or is requested. The first is how to deal w ...
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Defining your target audience
The best way to focus on this topic is to consider these 3 questions:
Which clients do I want to attract?
What are the needs ...
Home > Management > Help me bring my vision to life
Deliver the best service
Quality starts by putting the satisfaction of your clients at the heart of your thinking. As simple as this may sound, the diffi ...
Home > Management > Help me bring my vision to life
Direct mailing campaign
Hairdressing is typically a local service for local people. Here are a few quick tips to a successful direct mailing campaign:
...
Home > Marketing > step 5 - help me get repeat visits
Display material
Display material comes in many forms. Product companies such as Schwarzkopf Professional constantly produces many items to ...
Home > Marketing > step 4 - help me sell more products
Equip your salon
Be aware of the jobs and costs you will need to facilitate at the outset:
Is there any rebuilding/installation work that need ...
Home > Management > Help me bring my vision to life
Green Behaviour - Important Factors to Consider
Find out how environmentally friendly you are or how much 'green know-how' you have with our online questionnaires.
Click here ...
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